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Duty-free shop’s crisis in Covid-19 epidemic, digital transformation may be the Bible

From the establishment of the most basic SAAS store to the customization mall according to the specific conditions of overseas duty-free shops, LinkieBuy provides a full range of cross-border digital business solutions for all duty-free shops. In the future, LinkieBuy will also work hard to assist more overseas duty-free shops to complete the digital transformation of their business in China.

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Chinese Marketing Trends
“Social Community + WeChat Mini Program store”, a new model of maternal and child products entering the Chinese market

In recent years, factors such as fertility policies, rising incomes, and upgrading of consumption concepts have promoted the rapid development of China’s maternal and infant market. According to data from iiMedia Research, the market size of China’s maternal and child industry will reach 4,085 billion yuan in 2020. And it’s expected to be 7.6 trillion RMB in 2024. No doubtfully, maternal and child has become a major industry component in China’s consumer market.

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Company News
Cross-border GMV around 5000 million in Double 11, XingYun Group LinkieBuy continues to upgrade for year-end sales

The annual Double 11 shopping carnival has finally come to an end in China. Xingyun Group estimated to end the Double 11 month with 4.7 to 5 billion GMV, a year-on-year increase of more than 50% and once again set a record in the cross-border e-commerce industry. This time, LinkieBuy, a brand of Xingyun Group, made its debut on Double 11, enhancing the merchant experience in an all-round way through system upgrades and achieving an excellent record.

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Chinese Marketing Trends
CHINA VIEW | China’s e-commerce livestreaming wave

On the first day of the Chinese Double 11 shopping carnival this year, the cumulative transaction volume of the two top live streamers, Li Jiaqi and Weiya, totaled nearly 20 billion. Among them, the cumulative transaction volume of Wei Ya’s 14-hour livestreaming reached 8.25-billion-yuan, Li Jiaqi livestream for 12 hours and 26 minutes, and the cumulative transaction volume reached 10.65 billion yuan, successfully detonating Double 11.

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Company News
Chinese LinkieBuy and Australian SuperiorPay launching online store to promote more brands entering China market

LinkieBuy, a Chinese cross-border e-commerce comprehensive service brand and Australian payment agency SuperiorPay launched their first online store, the New Zealand National Mall Mini Program, after one year’s cooperation.
The Mall Mini Program was launched independently in WeChat, a Chinese APP. By far, the online store has been operating for nearly one month and has achieved favorable sales performance.

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